One Article Review
| Source |  CSO |
|---|---|
| Identifiant | 8122 |
| Date de publication | 2016-08-18 04:00:00 (vue: 2016-08-18 04:00:00) |
| Titre | Hype and buzzwords lead to confusion, as vendors leverage the halo effect |
| Texte | Vendors serving the InfoSec market are quick to sling buzzwords and jargon, but do the terms used accurately reflect their product's abilities? Sometimes the marketing is correct, but most of the time the pitches are full of FUD and sensationalized with hype.Earlier this month, security vendors from all over the globe flooded Las Vegas to showcase their products and meet with potential buyers during Black Hat. Like the RSA conference, which is held at the start of the year, vendors spend a good deal of money and time getting out to Las Vegas in order to attend the business side of what's affectionately called hacker summer camp.To read this article in full or to leave a comment, please click here |
| Envoyé | Oui |
| Condensat | abilities accurately affectionately all are article attend black business but buyers buzzwords called camp click comment conference confusion correct deal during earlier effect flooded from fud full getting globe good hacker halo hat held here hype infosec jargon las lead leave leverage like market marketing meet money month most order out over pitches please potential product products quick read reflect rsa security sensationalized serving showcase side sling sometimes spend start summer terms time used vegas vendors what which year |
| Tags | Guideline |
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