One Article Review
| Source |  ProofPoint |
|---|---|
| Identifiant | 8645348 |
| Date de publication | 2025-01-31 08:35:30 (vue: 2025-01-31 18:08:04) |
| Titre | DeepSeek AI: Safeguarding Your Sensitive and Valuable Data with Proofpoint |
| Texte | The Chinese artificial intelligence (AI) startup DeepSeek recently took the markets by storm by releasing an innovative and cost-effective AI model called R1. DeepSeek-R1 rivals more expensive models like OpenAI\'s ChatGPT. What\'s more, it demonstrates that developing advanced AI doesn\'t necessarily require a massive investment. Clearly, DeepSeek\'s efficient AI model has the potential to broaden the adoption of AI. However, it has also caused concern about what the Chinese government will do with the data that it collects. Organizations are right to be worried that their users might expose sensitive customer data, their proprietary algorithms or their internal strategies. If PII (personally identifiable information) is exposed, this can cause GDPR violations that could have a huge financial impact. Fines imposed by the GDPR can be up to €20 million or 4% of a company\'s global annual revenue-whichever is higher. Plus, it can cause reputational damage and a loss in customer trust. DeepSeek\'s privacy policy doesn\'t help alleviate these fears. Just consider the statement below: DeepSeek privacy policy. To mitigate these risks, organizations should take a comprehensive approach that encompasses people, processes and technology. Not only should they implement technology that provides human-centric access and data controls, but organizations should also establish robust internal policies and AI governance boards for oversight and guidance. They need to be able to monitor AI usage and data access. And they need to have measures in place, like employee training, and a solid ethical framework. Human-centric security for GenAI Safe adoption of GenAI tools is top of mind for most CISOs. Proofpoint has an adaptive, human-centric platform for data security that can help. Our solution provides you with visibility and control for GenAI across your organization. Unlike legacy DLP solutions and web filtering that block all usage of GenAI applications, Proofpoint can selectively allow, guide and restrict their use based on employee behavior and the content that they input. With Proofpoint Enterprise DLP, Data Security Posture Management and ZenGuide, we can help you enforce acceptable use policies for public GenAI tools as well as enterprise copilots and custom LLM models. Here\'s a comprehensive list of what you can accomplish with Proofpoint: Gain visibility into shadow GenAI tools: Track the use of over 600 GenAI sites by user, group or department Monitor GenAI app usage with context on user risk Identify and alert on third-party AI app authorizations for access to the user\'s cloud data, email, calendar, etc. Enforce acceptable use policies for GenAI tools: Block web uploads and the pasting of sensitive data to GenAI sites Prevent sensitive data from being typed into tools like DeekSeek, ChatGPT, Gemini, Claude and Copilot or redact sensitive data that\'s typed in AI prompts using our browser extension Revoke or block authorizations for third-party GenAI apps Monitor and alert when sensitive files are accessed by Copilot for Microsoft 365 via emails, files and Teams messages Detect, label and protect files that contain sensitive data, including AI-generated content Monitor for insider threats with dynamic GenAI policies: Capture metadata and screen captures before and after users access GenAI tools Prevent data exposure to AI copilots and custom LLM models: Classify data and manage data access by AI apps like Copilot for Microsoft 365 to ensure AI-generated content does not expose sensitive data Protect foundational or custom AI models, including those from DeepSeek in AWS Bedrock and Azure OpenAI from being trained on sensitive data Conduct near real-time sensitivity analysis of data usage by GenAI platforms Train empl |
| Notes | ★★ |
| Envoyé | Oui |
| Condensat | €20 2025 30th 365 600 able about acceptable access accessed accomplish account across adaptive adoption advanced after ai: alert algorithms all alleviate allow allowed already also analysis annual any app applications approach apps apps architectural are artificial authorizations automate aws azure backend based bedrock before behavior being below: beyond: block boards broaden browser but calendar called can capabilities capability capture captures cause caused centric centric platform changes chatgpt chinese classify claude clearly cloud collects committed company compares comprehensive concern conduct configuration consider contain content content context continuously control controls copilot copilots cost could custom customer customized damage data data data: data deekseek deepseek demo demonstrates department detect developing dlp does doesn drive dynamic educate effective efficient email emails employee employees enables encompasses enforce ensure enterprise era establish etc ethical example expensive expose exposed exposure extension extension fears february files filtering financial fines fortifying for insider foundational framework from functionality further gain gdpr gemini genai genai” genai tools genai generated global governance government group guidance guide had has have help here higher highest how however huge human identifiable identify impact implement imposed including information innovate innovations innovative input intelligence interactive internal investment january just label learn legacy like list little llm lockstep loss make manage management market markets massive measures messages metadata microsoft might million mind mitigate model models models: modules monitor monitoring monitor ai usage more more most cisos near necessarily need new newsletters not once one only openai organization organizations other out over oversight party pasting people personally pii place platforms plus policies policies: policy posters posture potential prevent prevents privacy processes productivity prompt prompts using proofpoint proofpoint: proprietary protect provides public push quickly reach real recently redact released releasing reputational require respond restrict result revenue revoke right risk risks risk rivals robust roll safe safeguarding screen seamlessly security see selectively sensitive sensitivity shadow should sites sites software solid solution solutions startup statement staying stays step storm strategies submissions supported take team teams technology test that these third those threats with through time took tools tools: tools top track train trained training trust tuesday typed unlike updates uploads usage use user users users valuable videos violations visibility watch web webinar webinar” well what when whichever will worried your zenguide “deepseek “defend |
| Tags | Tool Cloud |
| Stories | ChatGPT |
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