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Source AlienVault.webp AlienVault Blog
Identifiant 532195
Date de publication 2018-03-20 19:50:00 (vue: 2018-03-20 19:50:00)
Titre Cambridge Analytica Debacle -The Definition Of Breach
Texte Pretty much the motto of my profession is “word choice matters.” I say it a lot. It appears somewhere in the marginalia of pretty much everything I’ve ever edited. Words have denotation, and connotation. There are considerations for dialect, and for popular use. It can be fiddly and annoying to be queried so; I get it. You know what you meant, and you grabbed the word in your head that, to you, meant that thing. One of the glories of having your work edited is that someone who isn’t you can hold up a mirror, to make sure that the word on the page means as close as possible to what you meant in your head, to the greatest number of people, no matter where they’re from or what language they natively speak. Here at AlienVault, we’ve had some great discussions about the differences in connotation in different words between our Irish speakers, who learned Hiberno-English (which gets the hyphen when none of the others do), Chinese speakers, who learned British English, and Americans, who learned American English with intense regional dialect (the Texans and the Californians are occasionally mutually unintelligible.) But there’s one thing that none of us tolerate; the choosing of a word to deliberately mislead. When one works in fiction, one is used to the painting of pictures with words. When one chooses to work primarily in technology, it’s often because you’re way more comfortable with the nicely concrete, if entirely mutable. In technology, a thing is, or it is not. It’s variations on a theme of zeros and ones, no matter whether it’s software or hardware. It is therefore maddening beyond belief when the unambiguous words of technology are used to mislead the non-technical public. I’m of course talking about the Cambridge Analytica debacle, which is being referred to across the media landscape as “a data breach.” A data breach is when someone who is not authorized to handle specific information obtains access to that information. It’s a non-trivial failure of the security measures a responsible company or reasonable individuals would have in place. It implies wrongdoing, it implies malice, it implies a victim/attacker relationship. But when data is harvested and used with the unknowing opt-in of thousands of people, that’s not a breach. There are no hackers here; just people who knew how to use freely-given personal data to manipulate not very technically astute people to some political end. Lorenzo Franceschi-Bicchierai, as usual, gets it: We’ve been regularly covering data breaches for years. No one hacked into Facebook’s servers exploiting a bug, like hackers did when they stole the personal data of more than 140 million people from Equifax. No one tricked Facebook users into giving away their passwords and then stole their data, like Russian hackers did when they broke into the email accounts of John Podesta and others through phishing emails. Facebook obviously doesn't want the public to think it suffered a ma
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