Source |
The Hacker News |
Identifiant |
8610986 |
Date de publication |
2024-11-14 16:00:00 (vue: 2024-11-14 11:08:03) |
Titre |
TikTok Pixel Privacy Nightmare: A New Case Study |
Texte |
Advertising on TikTok is the obvious choice for any company trying to reach a young market, and especially so if it happens to be a travel company, with 44% of American Gen Zs saying they use the platform to plan their vacations. But one online travel marketplace targeting young holidaymakers with ads on the popular video-sharing platform broke GDPR rules when a third-party partner misconfigured
Advertising on TikTok is the obvious choice for any company trying to reach a young market, and especially so if it happens to be a travel company, with 44% of American Gen Zs saying they use the platform to plan their vacations. But one online travel marketplace targeting young holidaymakers with ads on the popular video-sharing platform broke GDPR rules when a third-party partner misconfigured |
Notes |
★★
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Envoyé |
Oui |
Condensat |
ads advertising american any broke but case choice company especially gdpr gen happens holidaymakers market marketplace misconfigured new nightmare: obvious one online partner party pixel plan platform popular privacy reach rules saying sharing study targeting third tiktok travel trying use vacations video when young |
Tags |
Studies
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Stories |
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